Wednesday, 2 April 2014
Proposal - Priscilla and Jacqueline
When looking at the research that Priscilla and I have produced on listing magazine double page spreads, music websites and newspaper advertisements we have decided to create these products for a ‘Hip Hop and Urban’music channel. We have decided to use this genre of music as our focal point because when after conducting our target audience survey we realised that ourmost popular audience was the young adults who are keen in modern music such as Urban and some Hip Hop. Therefore we are going to combine the elements of both Hip Hop and Urban music into our music channel. The results of the survey also suggest to us that we should make these products attractive to both males and females as our audience is evenly distributed between the genders.
We intend for our website to be very engaging with it audience so we plan to include many images as it what our audience prefer. In addition we include images of celebrities throughout the three products to create a sense admiration as the audience would gain comfort and recognition as they feel familiar with the icon. The newspaper advert would include limited text as readers interact with it more when the images are striking and the colours are bold. As well as this the logo of the music channel will be present on the advert and we will try and use text font types that will be simple but also attracting so that the focus is not taken away from the main image. The double page spread will also consists of large images with writing in the structure of columns
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